RockandSock’em is a full-service, lifestyle marketing and public relations consultancy specializing in branded entertainment, sports marketing and PR. Our competitive edge lies in offering hands-on senior management representation, strategic counsel and uncompromising client service – at a fraction of the cost of high-overhead, junior talent-heavy big agency competitors. Check out some of our work, and let’s get busy rockin’ your customers, market share and bottom line – and sockin’ your marketplace competitors!


Need expertise in navigating the dynamic, increasingly complex entertainment industry?   Interested in “first look” intelligence on what new music tours, movies, TV shows, video games and celebrity talent are coming 18 months from now -- and which are the right fit for your brand?   Charged with content creation supporting a new product launch? Click to learn more about our customized “StarBranding” process of building client brands into marketplace stars, and star personalities into high-profile marketplace brands.  

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The pressure has never been greater on CMO’s to deliver measurable, bottom-line ROI on sports sponsorships, events, endorsements and media buy investments. Learn more about how we helped a city win an Olympic bid, a big brand dominate the Super Bowl, a small start-up win big on the American LeMans Series track – and at retail – and a new owner successfully re-launch a pro sports league and event tour!  

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Public relations, third-party media endorsement/credibility, award-winning creative platforms, strategic media relations and experienced crisis management experts represent the core DNA of RockandSock’em’s expertise and brand promise. Click for examples of how we’ve helped brands break through the marketplace clutter to cost-effectively tell their brand and product line stories, motivate sales teams and retail partners, create a call-to-action for customers, and position them as a good corporate citizens by “doing the right thing.” 

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News & Opportunities


Cirrus aircraft taps rockandsock'em for vision jet launch, aor

Cirrus Aircraft, manufacturer of the world’s best-selling aircraft over the past 13 consecutive years, the Cirrus SR-22, has officially named RockandSock’em Marketing as its PR agency of record. 



Love my gas price

How did Rock’em plan and execute one of 2015’s most successful national brand launches and secure 75+ media feature placements on behalf of client startup -- in less than 2 weeks time -- on a total budget under $12,000? Click here to find out!



RockandSock'em plugs into the brand amp - oc's #1 pr firm

In a move to further expand its services, social media and client service offers, RockandSock’em has teamed up with Orange County’s leading PR firm, The Brand Amp.  


Animal care sanctuary

Pennsylvania-based Animal Care Sanctuary (ACS), one of the oldest and largest no-kill animal shelters in the U.S, tapped McGraw Productions and partner RockandSock’em Marketing as AOR for all national marketing, PR, event management and digital initiatives.

To donate, adopt an animal or volunteer, visit:






Rock’em’s Eckel teams up with fellow Marquette alums/top execs at Saban Capital, Dreamworks, Sony Pictures, Pixar and CBS News on new Marquette Entertainment & Communications Alumni Mentor Program to assist students, graduates and alumni with internships, job placement support and entertainment, sports and communications industry connections.

Check out the Entertainment Mentor Network here:


xband sports

Rock’em and The Brand Amp recently teamed up for their first joint collaboration on new client XBand Sports, helping launch the new 3XThreat – the first-ever speed and mechanics video system that helps baseball and softball players train smarter and improve faster. Click here for more!